Why does your website need SEO?

By Chanok - 5:41 PM

It’s about 91 percent of users use search engines to find information on the web. And 75 percent of them never look further than the first page. If your website is not on the first or second page of results (preferably page one), most likely your prospect clients will not find you. In that case, your website needs to be optimized immediately.

What is SEO?

SEO stands for the process of “search engine optimization”. The purpose of SEO is to help search engines find, index, and rank your site.

Some good practices for SEO

  • Summarized pages’ content and fill with some keywords on meta description
  • Unique and descriptive title to tell your users and search engines what your page is about
  • Every page should be reachable from at least one text link
  • Create a useful information content on your pages
  • Include words that users would type to find your page
  • Every image should have descriptive “alt” tag
  • Avoid embedding important text inside your images
  • Good user experience: Make it easy for users to navigate around. Users find content easy for what they are looking for otherwise your bounce rate will increase

What should you do after get website optimized?

You may see the result rank higher after your optimized your site, but it won’t last long. You should add new content to your site often because search engines reward websites that continuously post new and engaging content.

SEO is complex, but most people can easily understand the basics. If you’d like to learn more or get helped, contact us for more information.

NWDS Alaska Web Design

About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com

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