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Saturday, March 8, 2014

Why does my Business Need a Website?

Should your business have a website even if your business is small? The size does not matter on the internet world. You may be a one-man show business owner or a big corporate company, if you don’t have a website; you’re losing business opportunity to others that they do.

why business needs a website image

Reason No. 1 – Interactive brochure


By having a website you can save ton of money to create and distribute brochures. A website is an interactive brochure that your clients and potentials can browse 24 hours a day, 7 days a week. It is much easier to update your website than having your print shop to update brochures. Modern websites are created on Content Management Systems such as DotNetNuke, WordPress or Drupal that you can update or upload content and images quickly.

Reason No.2 – More opportunity


More than 2.7 billion people use the internet every day. And more than 80% of those have purchased something with reasons like avoid trips to the store, shopping without salesperson pressure, and easier to compare prices. 

Reason No.3 – Customer service


You can have customer service right on your website by having an FAQ page. The potentials and clients can learn and get company information they want easily. Also FAQs are great place to answer any sales objections. Use a question and answer to explain why you offer more value products or services than your competitor’s.

Reason No.4 – Communication


Having a blog or even just have content on your home page to update your new products, promotions, events or anything you would want to inform your potential and clients.

the reason to have a website - image


These are main reasons for you to have a website. But you should be aware of having a professional-looking one with well design of the ease of navigation, call to action, and all functions work as it supposed to be. Here's why?


NWDS Alaska Web Design


About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com

Saturday, February 15, 2014

Login page Web Design for airCreebec

Screenshot of existing design


One of requirements for airCreebec is I have to keep the content they have now on the existing login page. This is quite challenging task since I can’t use the large image, and I need to re-design all text to look more inviting to read.

First design


First of all, I’d like to break the whole line of text across the web page because it seemed too long to read. Then I grouped them up on one side of the page and had the rest on another side. I also concerned about the amount of characters on both sides so it looked balance that way. For the url address, I put it as a hyperlink under the word “clicking.”

Screenshot of first design


I replaced part of the logo with the image of their plane because I wanted the image stand out but still keeping the word “airCreebec.” I adjusted login form by increasing the font, adding some color, and repositioning a little. Added two lines to separate all text content from image and login form.

Second design

Screenshot of second design


After finishing the first design, I looked away from my computer screen and let my eyes fresh. I told myself I could make a little more change to get a better result.

I took away the USER LOGIN background then change color from white to dark grey. I reduced the width of login form but increased the height, and added the skinny box to the left side of USER LOGIN word. That helped its look more modern. Finally, I also increased the height of the image to match with the height of login form. I like it!

We will have the client look and make decision for their new login page. I’m already exciting to implement code for them.



NWDS Alaska Web Design


About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com

Thursday, February 13, 2014

Choosing the Right Alaska Website Design Company

Several years ago, you may have spent considerable money for your company's web site designers in Alaska. Now it may look outdated and you need fresh web designer’s services. Perhaps business is going to your competitors with quality designed web pages, great layout, navigation and the ability to manage their own content from a web browser.

Or this may be your establishment's first web site and you need to make the most of your resources and find the greatest Alaska web design companies.

How do you choose a quality Anchorage, Alaska website designers company that understands your corporation's specifications for designing or redesigning this superb web site?

1. Go local

A local web designer will be more likely to know your business. See whether the website design company has staff available to satisfy your entire web design needs, and are able to finish the assigned job in a timely manner.

2. Your budget

What is the budget and time frame for completing your web design? You should be informed about the estimated price ranges for building your website.

3. Portfolio

Scan the portfolio to envision if there is anything equivalent to the web design layout you are anticipating. You should be able to certify instantly whether this Alaska web design firm is right for your concern. Unearth how long they have been in the Anchorage, Alaska business.

4. Content Management Systems

Find a web design company that provides you a Content Management Systems (CMS) such as DotNetNuke and Drupal. The CMS will allow you to update your own website in the future. It will save your money in the long term as you grow your business.

6. References

Be sure to request references. Top web designers in Alaska firms are glad to volunteer references on web design companies completed. Most web design references freely talk to you about the quality job your future web designer’s company did on their web site.

Now let's strike upon the right Anchorage, Alaska website designers company for your needs. Google for local Anchorage, Alaska website designers firms and you'll discover how many web design results show. Take "Web designers in Alaska" or "Alaska web design companies." There are large numbers of results for "Anchorage, Alaska website designers" and "Alaska website design companies."

Original article


About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com

Tuesday, February 4, 2014

USING WEB SAFE FONT IN YOUR WEB DESIGN


What are web safe fonts?


Almost every computer has a set of fonts loaded that are available to everyone, not just your web designers and developers. These fonts are often loaded by the computer vendor or are the default sets of fonts for the operating system the PC had installed at the factory. Furthermore, most users can install additional fonts either one set at a time or in groups, but website designers shouldn't be using these fonts without some guidance.

By any means, not all font sets for web traffic are available to all users. Yes, it's hard to believe. Not all computers have the same sets of fonts installed. Furthermore, many computer users never know the difference, but you website designers had better! Whenever your web designers are designing web sites, they must keep this in mind. Professional Alaska website designers and developers are aware of this, and so should you. When your web designers decide to use a font on your web pages that visitors don't own, that selected font will render in a different manner on the visitors' PC.

Then, how does your firm ensure your web fonts will look great on the majority of PCs and Macs on the market? Web safe fonts are a set of highly common fonts that come installed on just about all personal computers. Anchorage, Alaska Website design is able to offer your company special helps if needed.

Who needs to be aware of web safe fonts in today's world?


Every web designer is encouraged to use web safe fonts. Your corporation is recommended to make sure that your site fonts are always easily read by your corporation's home users. Whenever making use of web safe fonts, your corporation's web developer can assume that the vast majority of users will share the same web experience.

If your potential’ customers can't quickly enjoy your company's web pages, then are unable to get the content your web designers and developers wrote. When the site content on your business's web pages is beastly and potential customers resolve to endure the unpleasant experience and go through the sites for your content. It will still appear unprofessional and provide your potential customers with a poor impression about your organization's commitment to quality.

Where are web safe fonts applicable?


With your web pages' site content plan on incorporating web safe fonts in plain text headers, links, and all textual content. Whenever your web designer uses plain text for your company's logo, they are recommended to use web safe fonts for the logo text. Actually, about the only exception to incorporating web safe fonts is whenever adopting text in images. If your web designer determines to adopt images for part of your text, accordingly one can freely use any desired font because images always appear the same on all PCs and Macs. In any case, your business's designers should never adopt images for all of your text. Be careful when using images. SEO will be adversely affected.

How do we know which fonts are safe, and how are they used?


Place web safe fonts into your CSS file with font-family rules. For instance:

font-family: Arial, Helvetica, sans-serif;

Arial is the most common font on boxes. Sometimes PCs and Macs may not have Arial installed; usually this happens on older Apple computers. Nevertheless, Helvetica is popularly installed on Apple computers. Helvetica looks almost exactly like to Arial. Thus Helvetica is commonly placed as the next choice after Arial. If browsers are unable to find the first font in the list, they look for the next font. In this case, Helvetica font will be shown if Arial is not installed.

Original article



NWDS Alaska Web Design

About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com

Friday, January 31, 2014

Good Website Designers Effectively Use Meta Tags

Effectively Use meta tags


SEO ordinarily refers to making imperceptible adjustments to parts of your web site either by your web designers or by the person responsible for content management. If inspected by themselves, these adjustments probably appear like incremental adjustments. In any case, if merged with other website modifications or "optimizations", they could generate a noticeable influence on your visitors' experience and also the evaluation in organic search results.

Possibly the topics outlined here are already familiar to your company's web designers and developers. Because they consist of essential factors for any business web page, but in any case, your developers may not be taking full advantage of their potential. Beyond a doubt, every Anchorage, Alaska website design company is aware of these basic elements, but they don't always practice them. Make sure your web designers are doing their job properly with this little bit of knowledge.

Create Unique, Depictive Web Page Titles


Title tags notify both your company web sites' potential customers and search engines what is the subject matter of a particular page. "Title" tags are in most cases to be placed inside of the "head" tag of HTML documents. Your organization's software engineers should write a unique title for each web page.

Best Practices for Web Page Title Tags


Specifically specify the content by grabbing a title that properly communicates the topic of the web page's subject matter.

Avoid:
  • Selecting titles with no relation to web page's textual content
  • Adopting default titles like "Untitled" or "New Page"
Do:
  • Generate individual title tags for every page by supplying each of your business's pages a unique title tag, which helps search engines know how the page is distinct from other web pages on your site, such as Alaska Web page design
Do not:
  • Using a single title tag across all of your web pages
  • Write short but descriptive titles by ensuring your website's titles are both concise and illuminating. If titles are too wordy, major search engines merely place a small part in the search engine results
  • Leaving exceptionally lengthy titles that are of no use to your company's visiting clients
  • Stuffing worthless valuable keywords into your web pages' title tags

Taking Advantage of the "description" Meta Tag


Web pages' description meta tag provides major search engines a summary of what the web page is about. In as much as web pages' title may be merely a few words or a short phrase. Web pages' description meta tag may be a sentence or two or a short paragraph. Similar to "title" tags, description meta tags are set within the "head" tag of HTML documents.

Description meta tag is essential because Google, Yahoo and Bing might place them as snippets for your business's web pages. Snippets materialize under pages' title and above pages' URL in major search engine results.

Words and phrases within snippets are bolded whenever they show up in users' queries. This offers your website' potential customers clues whether the web page's copy is relevant to what he is hunting.

Best Practices for Description Meta Tags


Meticulously summarize web pages' textual content by choosing descriptions that both brief and interest users. If they glimpse your organization's description meta tag as a snippet in major search engines results.

Do:
  • Write unique depictions for every web page by creating different description meta tags for each web page. This helps major search engines and your web sites' visitors, particularly in queries where users retrieve many pages on your domain. If your enterprise's web site has 800 or 5000 pages, hand-crafting description meta tags isn't a logical choice. In this case, your company could automatically write description meta tags based on each page's web content.
Do not:
  • Writing description meta tags that don't relate to web page
  • Using generic explanations like "This is a webpage" or "Page about aviation risk management system"
  • Filling descriptions with only keywords
  • Copy/pasting entire contents of documents into description meta tags
  • Using single description meta tags across all your web pages or a large set of pages.
In conclusion, these meta tags are understood by many people, but yet most fail to use them correctly.

Original article


NWDS Alaska Web Design

About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com

Saturday, January 25, 2014

Web Design Tips for Login page

One of our products, SMS Pro™, is web-based aviation safety software. SMS Pro has a configurable login form that allows users to securely access the system. We recognize the importance of functionality, usability as well as aesthetic desirability. As a website designer, I have to balance all of them together in order to meet a great user’s experience.

Images are helpful during the design process, but they need to used properly. What does that mean? It means that when we have an image, such as from your camera, we can’t haphazardly upload it next to text on our login form. We have to think and choose wisely.

The following are steps a professional Web designer takes to modify an existing SMS Pro site.

Existing Web Site Design


What would I like to change?


1. The image looks nice but it needs some work before using it. I’d like to remove the person who stands right in front of the plane. This task would take about 20-30 minutes with Photoshop so why not? The image without the person there makes it less distracted. Next, I would not use a border surrounding the image because if it doesn’t help to make it looks better I’d rather just leave it alone. One of my principles of design – less is more.

2. A couple more things I would like to do are adjusting the color tone and crop the image. So this way I have the plane in focus more than clouds. Then put the image on top of the page.

3. The logo and login form do not stand out and they don't seem connected. I’d like to group them together to make them stand out more. I'd put them on the grey background (same tone with the sky.) Also change character of word “username” and “password” with uppercase and increase the size. Change text color to be dark grey since it match with the login background color.

4. Increase the size of text box including the login button.

5. Change the word “Retrieve password” to be “Forgot your password?” and move it next to login button.

6. Move the Facebook button away from the middle of the screen.

7. Add welcome text under the logo to inform users this is their safety system, and it helps to direct users’ eyes to the login form.


How about a second Web design idea for the Login page?


I like the first design better than the existing login form but I like this one even more.

1. I change image since the previous plane faces outward so it leads users’ eyes out from the page. With this image, it helps keep users engaged within the page.

2. The background color changed to be the same tone with plane background (faded more.)

3. The logo looks bigger since it has more white space.

4. The welcome text has more room for larger size and becomes the title of the page.

One of our cultures is excellent customer support. I’m happy that I can help improve SMS Pro™ to serve our clients better. In conclusion, exceptional Web design is about whether the client likes the concept. So, which one do you like better?


NWDS Alaska Web Design


About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com

Thursday, January 16, 2014

You Know You Need a Web Designer When…

Your online representative

Would you fix your car by yourself? Most of us would say no. We would hire a professional to insure that we get the best results possible. A professional designer knows how to create appealing website to attract your target audience. First impressions are very important, and if your website represents your company in a professional manner you will gain customers that would otherwise be lost.

Uniqueness

There are millions of websites on the Internet. (Source: How Many Websites Are There In The World?) How are you going to make your website stand out? Purchasing a template may seem like a good idea for creating your own website, but you risk having your website look like others. Also you may need specific features that a template cannot provide you such as a photo gallery or forums.



Design sense

A skilled designer knows how to create quality graphic elements like image resolutions, correct image file type, and other graphic design technique. Designer responsibilities also include the use of right fonts to fit your brand, how to use white space, what colors are most effectively combined, and how to arrange all elements in aesthetical way.

Time

Hiring a professional web designer instead of building a website yourself will save you a lot of valuable time. There is a wide range of skills that are necessary to make effective websites not just learning the basics HTML. Important languages to help creating websites cover CSS, JavaScript, and others.



Search Engine Optimization

It is useless to have a great website if it does not show up on search engine results. A high search engine ranking is important because potential customers will find you on the Internet. A professional web designer knows how to optimize your content, all tags and using effective keywords on your pages.

Browser Compatibility

Different browsers (Internet Explorer, Google Chrome, Mozilla, Safari, etc.) have different standards for displaying web pages. What looks perfectly fine in Google Chrome may show up as a mess in Internet Explorer. Professional web designers are skilled at knowing how to make websites display properly on multiple browsers. An efficient web designer will test your website across browsers, insuring that the majority of people on different browsers can view your website the way it should be displayed.


NWDS Alaska Web Design


About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com