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Showing posts with label anchorage alaska website design. Show all posts
Showing posts with label anchorage alaska website design. Show all posts

Friday, May 8, 2015

How Website Design Affects Your Business

Here are some reasons how the design affects your business.



1. Credibility


According to Stanford University, the study shows 46% of people judge the credibility of a business based on the design.

It's not enough that you just have a website but you must have a professional-looking design. Since many people now search for information online before making a purchase, your site may be the first chance to make a good impression to potential customers.


2. Responsive design


Why does responsive design matter? A responsive website is designed to fit any size of screen when someone is using to view your website (desktop, tablet, smart phone, etc.). Here why responsive design matters to your business.
  • The number of smartphones globally used will reach 2 billion in 2015. The number of smartphone users is growing each year. If your website is not responsive, you risk losing a big number of visitors to your site.
  • Google released the mobile friendly update on April 21st. The update will potentially give a ranking boost to mobile-friendly pages in Google’s mobile search results.
  • Responsive design provides the better user experience for each device. The better your website pleases visitors; most likely they will come back again.

3. Slow loading web pages


40% of people abandon a website that takes more than 3 seconds to load. Once visitors find you on search results, they click your website. You have only 3 seconds to have your webpage load, if not you have very high chance to lose potential customers.


4. Good content


If your website do good jobs for all of above reasons, but you don’t have good content. That will be huge impact to your website.
  • Write for fast reading. People tend to be in research mode when they are reading online; use one concept per paragraph, make sure the key idea is at the beginning, and remove redundant words.
  • Have content that relevant to your business.
  • Provide useful information and images that visitors expected.

Your website is part of your business. You may use it as one of your marketing tools and with some other reasons. It should give you the best results to your business.



NWDS Alaska Web Design


About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com

Thursday, February 5, 2015

Log in Design for Regina Airport Authority

Regina Airport Authority is a non-profit corporation which operates Regina International Airport under a 60-year lease from Transport Canada. Their mission is to manage and operate their airport in a safe, secure, efficient, commercially viable and environmentally responsible manner.


Screen shot of existing log in page.


First Design


I’d like to have the login page looks similar to their current website. So I took one image and incorporated it to my new design. In order to turn it to the nice background image, I made it blur with Photoshop Gaussian Blur. And I decided to center all elements. Then added color to username, password, and login boxes with their logo color scheme. The rest of the content, I wrapped with slightly transparent white background.


Screen shot of first design.



Second design


The second design, I used the image from current login page. But half of this image had very bright light. It could draw users’ eyes to it so I decided to cover with login form. It turned out great since the bright part helped to draw attention to the form. Besides that, I relocated “REGINA AIRPORT AUTHORITY’S SMS PROGRAM” to the left side which pointed to the form. The rest of the content left on white background made it easy to read.


Screen shot of second design.


Both designs are looking good now. We will have our client make decision which one should be their new login page.


NWDS Alaska Web Design


About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com

Wednesday, May 14, 2014

Key Elements of an effective website

Anyone who knows HTML and CSS can create a website. But designing a great one in order to accomplish desired actions and appealing to visitors, needs to have some specific elements.


Don’t make visitors think


Your website should be cleared about who you are, what you do, and how you can help your visitors. If visitors can’t tell what your website is about within seconds, they won’t stick around long.

Good visual design


People like first impressions, your visitors will too. Choose wisely for typography, layout, colors, and graphics. It should be consistent on all web pages.

  • Choose colors that suit and meaningful to your business
  • Choose appropriate font face and font size throughout your website, and try not to have more than three different fonts
  • Choose high quality of image or graphics
  • White space is a good friend to help make important elements stand out and uncluttered.

Easy Navigation


Navigation bar are the links that take visitors where they need to get more information. It usually locates on the top or the left side of web pages. The basic essentials like “About us”, “Services”, and “Contact” page should be easy to find out about you.

Call to action


The call to action is a set of words that urge your website visitors to take an action on your website. In order to direct them to next step, make sure use actionable words like “Free Trial”, “Buy Now”, or “Start Free Now.”

Meaningful content


Who is your target audience? What are they looking for from your website? What products or services can you offer? Most people surfing the internet because they are looking for something they need or get helped.
  • Try to provide helpful, knowledgeable information in your content
  • Keep your pages short and get right to the point
  • Write for your visitors/readers not for search engine. SEO is important to get traffic to website. But if you write too obviously towards search engines you will quickly lose readers.

Load fast


Don’t have your visitors wait for a page to load more than a few seconds because they are more likely to go over to your competition!



NWDS Alaska Web Design


About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com

Friday, March 14, 2014

Design Login Page for Seneca Safety

SMS Pro is web-based aviation safety software for airlines, airports, flight schools and aviation maintenance organizations. This enterprise-level aviation SMS software was developed by the Anchorage Alaska Web design and programming company - NorthWest Data Solutions for the aviation industry in 2007.

One of our clients has been using this login page for a long time. Occasionally, this client would add a picture to this page, but lately, this login page looks and feels empty. I’d like to add some interesting elements to it.

Screen shot of existing login page.


First Design


We have a lot of images about airplanes, helicopters, pilots, airports, and more that related to aviation. But the difficult part is choosing the right image for its purpose. I chose these images from our client’s website Seneca College. But the problem was all images are small, so I decided to use 3 images instead of one to create this login page. I used red and black to be main color design since it matched with their website and our logo. I had grey color to make the contrast in area I wanted to emphasize in the form.

Screen shot of first design login page.



A second design


Instead of using 3 images, I chose only one. But like I mentioned earlier, the image was small size so I had to help cover the pixel looking after enlarge it. I put the Gaussian blur and another transparent layer with Photoshop on top of the image. It became a good background then I had login form locate at the middle of the page. I changed the color on the form area to make it stand out.

Screen shot of second design login page.



I like this design better but again I’m not the decision maker. So which one do you like better?


NWDS Alaska Web Design


About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com

Saturday, March 8, 2014

Why does my Business Need a Website?

Should your business have a website even if your business is small? The size does not matter on the internet world. You may be a one-man show business owner or a big corporate company, if you don’t have a website; you’re losing business opportunity to others that they do.

why business needs a website image

Reason No. 1 – Interactive brochure


By having a website you can save ton of money to create and distribute brochures. A website is an interactive brochure that your clients and potentials can browse 24 hours a day, 7 days a week. It is much easier to update your website than having your print shop to update brochures. Modern websites are created on Content Management Systems such as DotNetNuke, WordPress or Drupal that you can update or upload content and images quickly.

Reason No.2 – More opportunity


More than 2.7 billion people use the internet every day. And more than 80% of those have purchased something with reasons like avoid trips to the store, shopping without salesperson pressure, and easier to compare prices. 

Reason No.3 – Customer service


You can have customer service right on your website by having an FAQ page. The potentials and clients can learn and get company information they want easily. Also FAQs are great place to answer any sales objections. Use a question and answer to explain why you offer more value products or services than your competitor’s.

Reason No.4 – Communication


Having a blog or even just have content on your home page to update your new products, promotions, events or anything you would want to inform your potential and clients.

the reason to have a website - image


These are main reasons for you to have a website. But you should be aware of having a professional-looking one with well design of the ease of navigation, call to action, and all functions work as it supposed to be. Here's why?


NWDS Alaska Web Design


About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com

Thursday, February 13, 2014

Choosing the Right Alaska Website Design Company

Several years ago, you may have spent considerable money for your company's web site designers in Alaska. Now it may look outdated and you need fresh web designer’s services. Perhaps business is going to your competitors with quality designed web pages, great layout, navigation and the ability to manage their own content from a web browser.

Or this may be your establishment's first web site and you need to make the most of your resources and find the greatest Alaska web design companies.

How do you choose a quality Anchorage, Alaska website designers company that understands your corporation's specifications for designing or redesigning this superb web site?

1. Go local

A local web designer will be more likely to know your business. See whether the website design company has staff available to satisfy your entire web design needs, and are able to finish the assigned job in a timely manner.

2. Your budget

What is the budget and time frame for completing your web design? You should be informed about the estimated price ranges for building your website.

3. Portfolio

Scan the portfolio to envision if there is anything equivalent to the web design layout you are anticipating. You should be able to certify instantly whether this Alaska web design firm is right for your concern. Unearth how long they have been in the Anchorage, Alaska business.

4. Content Management Systems

Find a web design company that provides you a Content Management Systems (CMS) such as DotNetNuke and Drupal. The CMS will allow you to update your own website in the future. It will save your money in the long term as you grow your business.

6. References

Be sure to request references. Top web designers in Alaska firms are glad to volunteer references on web design companies completed. Most web design references freely talk to you about the quality job your future web designer’s company did on their web site.

Now let's strike upon the right Anchorage, Alaska website designers company for your needs. Google for local Anchorage, Alaska website designers firms and you'll discover how many web design results show. Take "Web designers in Alaska" or "Alaska web design companies." There are large numbers of results for "Anchorage, Alaska website designers" and "Alaska website design companies."

Original article


About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com

Friday, January 31, 2014

Good Website Designers Effectively Use Meta Tags

Effectively Use meta tags


SEO ordinarily refers to making imperceptible adjustments to parts of your web site either by your web designers or by the person responsible for content management. If inspected by themselves, these adjustments probably appear like incremental adjustments. In any case, if merged with other website modifications or "optimizations", they could generate a noticeable influence on your visitors' experience and also the evaluation in organic search results.

Possibly the topics outlined here are already familiar to your company's web designers and developers. Because they consist of essential factors for any business web page, but in any case, your developers may not be taking full advantage of their potential. Beyond a doubt, every Anchorage, Alaska website design company is aware of these basic elements, but they don't always practice them. Make sure your web designers are doing their job properly with this little bit of knowledge.

Create Unique, Depictive Web Page Titles


Title tags notify both your company web sites' potential customers and search engines what is the subject matter of a particular page. "Title" tags are in most cases to be placed inside of the "head" tag of HTML documents. Your organization's software engineers should write a unique title for each web page.

Best Practices for Web Page Title Tags


Specifically specify the content by grabbing a title that properly communicates the topic of the web page's subject matter.

Avoid:
  • Selecting titles with no relation to web page's textual content
  • Adopting default titles like "Untitled" or "New Page"
Do:
  • Generate individual title tags for every page by supplying each of your business's pages a unique title tag, which helps search engines know how the page is distinct from other web pages on your site, such as Alaska Web page design
Do not:
  • Using a single title tag across all of your web pages
  • Write short but descriptive titles by ensuring your website's titles are both concise and illuminating. If titles are too wordy, major search engines merely place a small part in the search engine results
  • Leaving exceptionally lengthy titles that are of no use to your company's visiting clients
  • Stuffing worthless valuable keywords into your web pages' title tags

Taking Advantage of the "description" Meta Tag


Web pages' description meta tag provides major search engines a summary of what the web page is about. In as much as web pages' title may be merely a few words or a short phrase. Web pages' description meta tag may be a sentence or two or a short paragraph. Similar to "title" tags, description meta tags are set within the "head" tag of HTML documents.

Description meta tag is essential because Google, Yahoo and Bing might place them as snippets for your business's web pages. Snippets materialize under pages' title and above pages' URL in major search engine results.

Words and phrases within snippets are bolded whenever they show up in users' queries. This offers your website' potential customers clues whether the web page's copy is relevant to what he is hunting.

Best Practices for Description Meta Tags


Meticulously summarize web pages' textual content by choosing descriptions that both brief and interest users. If they glimpse your organization's description meta tag as a snippet in major search engines results.

Do:
  • Write unique depictions for every web page by creating different description meta tags for each web page. This helps major search engines and your web sites' visitors, particularly in queries where users retrieve many pages on your domain. If your enterprise's web site has 800 or 5000 pages, hand-crafting description meta tags isn't a logical choice. In this case, your company could automatically write description meta tags based on each page's web content.
Do not:
  • Writing description meta tags that don't relate to web page
  • Using generic explanations like "This is a webpage" or "Page about aviation risk management system"
  • Filling descriptions with only keywords
  • Copy/pasting entire contents of documents into description meta tags
  • Using single description meta tags across all your web pages or a large set of pages.
In conclusion, these meta tags are understood by many people, but yet most fail to use them correctly.

Original article


NWDS Alaska Web Design

About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com

Thursday, January 16, 2014

You Know You Need a Web Designer When…

Your online representative

Would you fix your car by yourself? Most of us would say no. We would hire a professional to insure that we get the best results possible. A professional designer knows how to create appealing website to attract your target audience. First impressions are very important, and if your website represents your company in a professional manner you will gain customers that would otherwise be lost.

Uniqueness

There are millions of websites on the Internet. (Source: How Many Websites Are There In The World?) How are you going to make your website stand out? Purchasing a template may seem like a good idea for creating your own website, but you risk having your website look like others. Also you may need specific features that a template cannot provide you such as a photo gallery or forums.



Design sense

A skilled designer knows how to create quality graphic elements like image resolutions, correct image file type, and other graphic design technique. Designer responsibilities also include the use of right fonts to fit your brand, how to use white space, what colors are most effectively combined, and how to arrange all elements in aesthetical way.

Time

Hiring a professional web designer instead of building a website yourself will save you a lot of valuable time. There is a wide range of skills that are necessary to make effective websites not just learning the basics HTML. Important languages to help creating websites cover CSS, JavaScript, and others.



Search Engine Optimization

It is useless to have a great website if it does not show up on search engine results. A high search engine ranking is important because potential customers will find you on the Internet. A professional web designer knows how to optimize your content, all tags and using effective keywords on your pages.

Browser Compatibility

Different browsers (Internet Explorer, Google Chrome, Mozilla, Safari, etc.) have different standards for displaying web pages. What looks perfectly fine in Google Chrome may show up as a mess in Internet Explorer. Professional web designers are skilled at knowing how to make websites display properly on multiple browsers. An efficient web designer will test your website across browsers, insuring that the majority of people on different browsers can view your website the way it should be displayed.


NWDS Alaska Web Design


About NWDS - founded in 2003 by six software engineers, NorthWest Data Solutions (NWDS) provides custom computer programming and systems design services. NWDS creates many types of software, including e-commerce, financial, defense, engineering, logistics, aviation and more. www.nwds-ak.com