Color meaning

• Orange – sociable, adventurous, affordable, warm, optimistic, cheerful

• Yellow – happy, uplifting, creativity, challenging

• Green – reliable, sympathetic, generous, adaptable

• Turquoise – idealistic, creativity, compassionate, healing, self-sufficient

• Blue – loyal, caring, reliable, conservative, idealistic, devoted

• Indigo – responsible, obedient, sincere, structural

• Purple – individual, creative, inventive, psychic, mysterious, fantastic

• Magenta – loving, supportive, innovative, artistic

• Pink – unconditional, understanding, warm, innocent, feminine

• Gold – wealthy, luxurious, victorious, beautiful, attractive

• Silver – modern, sleek, scientific, distinguished, calm, imaginative, feminine

• Black – powerful, protective, comfortable, sophisticated, mysterious

• White – innocent, pure, equal, simple, neat, open

• Grey – intelligent, classic, mature, refined, conservative, neutral

• Brown – practical, comfortable, reliable, friendly, humble, natural, organic

How to select your color

Here are some resources you may find useful:

Here are some reasons how the design affects your business.

1. Credibility

2. Responsive design

3. Slow loading web pages

4. Good content

1. Simple

A simple logo makes it easier to recognize and remember than the complex one. The other reason is the more shapes being used the harder to keep them clear in small size.

2. Memorable

Your logo should be unique and stand out from the others in your field. I usually try to avoid the overly used symbol. For example, how many logos incorporate with Alaska flag that represent business logo in Alaska? Because you do business in Alaska, it doesn’t need to have Alaska flag in your logo. “A logo doesn’t need to say what a company does” David Airey, he writes on the popular logo design site Logo Design Love.

3. Versatile

A good logo should look good in black and white as well as color. It should stay effective when print on different kind of mediums.

4. Appropriate

Your logo must be relevant to your target audience. A logo is designed for a lawyer should look and feel professional and conservative, which is opposite feeling with a child day care logo.

A logo is one of the most important aspects of your business. It is not just making a good first impression. But it represents your business on every medium like your website, business cards, letterheads and etc. If done well, a logo can boost sales and recognition.

1. Created by an amateur

If your logo created by someone who doesn’t know about logo design. Your logo may use clip art or created with raster graphic like photoshop. And you don’t have other formats beside jpg or png, so you should consider having a new logo. A good logo should be created by a vector-based like illustrator, which allows for reproduction in all media and all sizes.

2. Is your logo readable in all sizes?

3. It doesn’t work in all formats

4. Does your logo feel clichéd or overused?

5. The nature of your business changed

Don’t make visitors think

Good visual design

• Choose colors that suit and meaningful to your business
• Choose appropriate font face and font size throughout your website, and try not to have more than three different fonts
• Choose high quality of image or graphics
• White space is a good friend to help make important elements stand out and uncluttered.

Easy Navigation

Call to action

Meaningful content

Load fast

Chances are your business has a website. To increase visibility and reach more potential customers, make sure your website has these following key elements.

1. Contact information

2. Call to action

3. Social media links

4. Testimonials

5. SEO

First Design

A second design

Screen shot of second design login page.

Static websites

Dynamic websites

Many people prefer dynamic websites because they have a lot of benefits.

• Dynamic sites easy to update
That helps to get better on search engine like google since you will always have fresh content on your website and google likes it

• Rich of feature
You can enable and add new features easily in the future

• It’s impossible to destroy the page layout
You always update content and images from admin panel when the source code store in separate files

Reason No. 1 – Interactive brochure

Reason No.2 – More opportunity

Reason No.3 – Customer service

Reason No.4 – Communication

Having a blog or even just have content on your home page to update your new products, promotions, events or anything you would want to inform your potential and clients.

Differences Between Web Designers & Developers

Web Design Processes

The front-end of the web covers two processes: the designing of a website and front-end development. The design can be developed by graphics program such as Photoshop, Illustrator, or Fireworks to reflect the look and feel. Also concerning about usability of a website to help users easily to navigate and want to return back. The front-end development using HTML, CSS, and JavaScript combination to code all elements needed. These include things like images, font, color, buttons etc.

The back-end of a website covers two parts: a database and a server. Let’s say, if you use online banking, you usually interact with the front-end. Once you’ve entered your information, the website or web application stores it in a database which was created on a server. All information stays on the server so when you log back into the website your account information still there. A web developer uses server-side scripting languages such as ASP.NET, C or PHP to make this work.

A web designer is a graphic artist who styles elements on the web. He or she typically has a creative mind set, while a web developer usually thinks logically. Because of the difference mind sets, it’s hard to find a good web designer who is also good at back-end development. On the other hand, web developers probably find it hard time to create an appealing website.